Saddam Hussein Execution Video Search Ushers in 2007
As 2007 crept in, the death by hanging video of deposed Iraq leader Saddam Hussein is the leading topic among Internet searchers – practically ushering in the new year for the Internet search industry (search engines and SEO’s alike). WordTracker’s Top 300 Surge Report counted 30 instances (or ten percent) of popular search terms with Saddam/Sadam on it – taking the #2 spot for the term “Saddam Hussein execution video”. Of the 30 Saddam/Sadam search instances, 9 contained the term “video” – most likely used by people looking and wanting to watch the footage of Saddam Hussein’s execution video online. However, not even Saddam hanging video is enough is to unseat “SEX” as the top keyword today, in the past and tomorrow. :D
WordTracker’s Top 300 Surge Report (Position, frequency, term)
2 6327 saddam hussein execution
4 5559 saddam execution video
5 5016 saddam hanging video
6 4941 saddam hussein
7 4894 saddam
8 4711 saddam hanging
9 4506 saddam execution
10 4462 saddam hussein hanging
15 3171 saddam’s execution
21 2393 saddam executed
46 1233 saddam’s hanging
56 1160 saddam hussein executed
57 1144 saddam hanged
64 1060 saddam video
95 791 saddams execution
96 788 sadam execution
100 783 saddams hanging
101 777 sadam
110 727 saddam’s execution video
134 636 video of saddam hanging
165 557 saddam hung
170 549 saddam hussein execution video
188 515 saddam hang
189 514 execution of saddam
198 500 saddam hussein hanged
243 416 saddam death
253 403 saddam hussein’s hanging
285 370 saddam’s hanging video
286 370 saddam hussein hanging video
287 367 saddam hussein video
For Internet and search marketers, the above data should provide clues and insights into their SEO plans, strategies and activities in 2007. Some obvious nuggets of wisdom:
- News of the day drives search behavior and activity.
- Internet users increasingly expect video media and material to be found on the web.
And a few not so obvious nuggets:
- Searches use multiple words
- Predictive marketing anyone?
- What next major news items will hit the web by storm?
- Misspelled words do pay
- “Sex” and “porn” keywords rule search on the web.
*WordTracker is a paid service that tracks complete search queries from the largest Metacrawlers on the web such as Metacrawler/Dogpile. Free Trial is available.